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UNWTO Names Krupa na Vrbasu Among Top Global Tourism Villages

Krupa na Vrbasu, a serene village near Banja Luka, has been recognized by the UNWTO as one of the 'Best Tourism Villages', showcasing its unique blend of natural beauty and sustainable development

The World Tourism Organization (UNWTO) has distinguished Krupa na Vrbasu, a picturesque village near Banja Luka, by including it in its list of 52 “Best Tourism Villages.”

This prestigious recognition, the UNWTO reports, celebrates rural destinations where tourism acts as a catalyst for development, job creation, and income, all the while safeguarding local values and products. The initiative lauds these villages for their commitment to innovation and sustainability across economic, social, and environmental spheres, aligning with sustainable development goals.

Additionally, under the “Best Tourism Villages” program, the UNWTO offers an upgrade scheme for villages not fully meeting the criteria, providing them with support to address identified shortcomings. Krupa na Vrbasu, with its enchanting waterfalls on the Krupa River, traditional water mills, and an array of recreational paths, exemplifies the blend of natural beauty and historical richness.

The village is home to the St. Elijah church, part of a 12th-century monastery complex, and the nearby medieval ruins of the town of Greben. The Krupa River, merging into the Vrbas, enhances the village’s appeal, offering tourists campsites and private accommodations.

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