Nenad Miščević has been appointed as the new Vice President for Nelt’s Serbian market and will also join the Executive Board of the Nelt Group.
With a wealth of experience spanning over 20 years, Miščević brings a proven track record in general management across major FMCG companies, including his notable leadership at PepsiCo and as CEO of Nectar Group.
His appointment comes at a crucial moment for Nelt, a company marked by its complex operations and significant market potential.
Miščević’s focus will be on delving into the company’s operational models, identifying growth opportunities, and laying the groundwork for long-term development.
As he steps into this new challenge, Miščević underscores the alignment between Nelt’s robust ecosystem and his expertise, emphasizing his commitment to enhancing operational performance and fortifying the company’s market position in Serbia.
