Nelt Group expects revenues of €1.5 billion in 2025, a 9% rise from last year, driven by the early results of its long-term strategy “Uspon 2030.” More than €30 million of the planned €400 million investment cycle has already been realised, with major upgrades in logistics infrastructure, production capacity and digital transformation across Adria markets and Africa. New warehouses have opened in Albania and Bosnia and Herzegovina, construction of a distribution centre has begun in Zambia, and new production lines are operational at Baby Food Factory.
All business units recorded growth: Nelt Serbia (+7%) exceeded €1 billion in revenue, Nelt Adria (+16%) passed €400 million, and Nelt Africa (+11%) reached €60 million. The group strengthened its portfolio with new principals including JTI, Beiersdorf, Mondelez, Revlon and Bambi, while its brands Baby Food Factory, Neoplanta and Chips Way posted a combined 7% revenue increase. Nelt also invested €6 million in salary increases and expanded employee benefits, reinforcing its commitment to people and digitalisation through tools like SAP SuccessFactors and InfoNelt.
