P&G Appoints Dragan Brkljač to Lead Serbia and Southeast Europe Sales

Experienced executive returns to Serbia to drive growth and strengthen regional market strategy

Procter & Gamble has appointed Dragan Brkljač as Senior Director – Sales Serbia and South East Europe, within its Freedom within Framework Markets programme, effective 1 May 2026.

In his new role, Brkljač will lead the P&G’s sales organisation across Serbia and Southeast Europe, with a clear mandate to accelerate market growth and deepen partnerships.

With more than 20 years at the company, he brings extensive experience in supply chain leadership, most recently serving as Senior Director for product supply in Southeast Europe. Throughout his career, he has been recognised for building strong partner relationships and leading complex, cross-functional teams.

He succeeds Žarko Stojilković, who is moving to an international role within the company.

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