The Region vol. 5

By Miro Kovač PhD, Former Minister of Foreign and European Affairs of Croatia

The Day After

Donald Trump performed a miracle. Against all odds, he succeeded in being re-elected as the 47th President of the United States of America. He...

Where Equality Thrives

In today’s fast-paced business world, diversity and inclusion have evolved from being aspirational goals to essential drivers of success. Studies consistently show that companies...

China Opens Visa-Free Access to Montenegro, North Macedonia and Croatia

Increased Mobility for Balkans Strengthens Global Ties China’s recent expansion of its visa-free policy marks a significant milestone for Montenegro, North Macedonia, and Croatia,...

FIC

Shaping a Better Investment Future

Foreign investments play a crucial role in driving economic growth, fostering innovation, and creating job opportunities across the Adria region In this issue, we delve...

Arijana Nikolić Vučinić, Executive Director of MFIC

Montenegro’s Business Climate

Progress, challenges, and the road ahead Montenegro’s business environment is showing signs of progress, but significant challenges remain. In the 2024 White Book, Arijana Nikolić...

Aleksandar Ljubić, Executive Director of FIC Serbia

Dedicated to Serbia’s Prosperity

By committing to innovation, sustainability, and the rule of law, Serbia can secure its position as an attractive investment destination. The 2024 White Book...

Top Banks in 2024

Each year, The Banker, a prestigious British magazine, highlights the best in global banking by recognising institutions that stand out for innovation, customer service,...

104 Years of Christmas Romance

Coca-Cola’s association with Santa began in the 1920s with magazine ads that featured a strict-looking Claus reminiscent of Nast’s designs. In 1930, artist Fred...

AmCham

Opportunities for U.S. Companies in Adria

What makes the Adria region a rising star for U.S. investors? To uncover the answer, The Region turned to the leaders of AmCham Slovenia,...

Čadež: AI Represents a Generational Opportunity for Serbia

Speaking at the Business Summit 2026 conference in Ložionica, attended by more than 400 participants and 200 business leaders from Serbia...

Slovenian Startup Wins Top Award For DNA Data Storage Technology

BioSistemika won the top prize at the Podim Pitching Competition in Maribor with DATANA, a patented technology designed to store digital data...

Gen Z Lives With AI, But Doesn’t Trust It

Artificial intelligence has become routine for Generation Z in Serbia. More than 80% of young people see AI as...

Microsoft Marks 30 Years in Croatia as AI Becomes the Next Battleground

Microsoft’s journey in Croatia began in 1996 with a modest team of four, led by Goran Radman. Three decades later, the...

Kraš Starts 2026 with Revenue and Profit Growth

Kraš Group reported €45.5 million in revenue in the first quarter of 2026, up 4.3% year-on-year, while net profit...
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