In a landmark session that marks a new chapter for the financial sector of Bosnia and Herzegovina, the Banking Association of Bosnia and Herzegovina (UBBiH) has unanimously elected Mr. Goran Babić, the esteemed President of the Management Board at NLB Bank ad Banja Luka, as the President of its Managing Board.
Mr. Babić, whose tenure in the financial realm spans over two decades, brings a wealth of experience and insight to the table. Beginning his illustrious career in the year 2000 at the Ministry of Finance of the Republic of Srpska, Mr. Babić later transitioned to Hypo Alpe-Adria a.d. Banja Luka in 2002, where he served as the Director from 2012 to 2016. Following a four-year stint in legal consultancy and advocacy, Mr. Babić returned to the banking sector, assuming significant roles within NLB Bank ad Banja Luka since January 2021.
Upon accepting his new role, Mr. Babić expressed his gratitude for the trust placed in him by his peers and acknowledged the weight of the responsibility that comes with leading an association that encapsulates the core of Bosnia and Herzegovina’s banking sector. He emphasized the collective duty to navigate market shifts prudently and to incessantly enhance banking services and products for the betterment of clients and the community at large.
Mr. Babić also highlighted the pivotal role of the association in the era of digital transformation, underscoring the necessity to educate and gradually shift customer habits towards digital financial solutions, all while adhering to regulatory frameworks that enable the successful integration of digital advancements in the economy.
The Banking Association of Bosnia and Herzegovina, celebrating two decades of operation, represents 21 commercial and 2 developmental banks within the nation. It is committed to fostering a conducive business environment, advocating for the collective interests of its members, and promoting best business practices. Through continuous dialogue and partnerships with regulatory and public institutions, the association strives to enhance the competitive edge of Bosnia and Herzegovina’s economy, advocate for social responsibility, and support initiatives aimed at sustainable economic and social development.