Wednesday, 31st December 2025

Slovenian Tourism Declines After Record Year

Slovenia's tourism industry faces a dip in the first quarter, with foreign visitors notably retreating, while domestic travel shows a slight decline

Slovenia’s tourism, which enjoyed a record-breaking 2024, has seen a slight downturn in the first quarter of 2025.

The number of visitors dropped by 1.3% year-on-year, totaling nearly 897,400, while overnight stays in accommodation facilities fell by 2.9%, reaching 2.35 million.

International tourists, especially from Italy, Austria, and Croatia, made up 60% of the overnight stays. However, their visits decreased by 3.5%, totaling 1.41 million nights.

Domestic tourism saw a modest 2% decline, with Slovenians logging over 939,100 overnight stays.

March was particularly challenging, with a sharp 9.5% decline in arrivals and 8.7% fewer overnight stays compared to the same month last year.

This slump is partly attributed to the Easter holidays shifting from March to April.

Slovenia’s beloved destinations, including Ljubljana, Piran, and Bled, also experienced reduced tourist activity, with Piran’s foreign overnight stays plummeting by 27%.

Despite these setbacks, Slovenia remains a key destination, though the impact of shifting travel patterns remains clear.

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