Friday, 10th October 2025

Rimac Group Welcomes Antony Sheriff as New CEO

Mate Rimac Transitions to Strategic Role

In a significant leadership shift, the Rimac Group has appointed Antony Sheriff as its new CEO, while founder Mate Rimac steps into the role of President of the Rimac Group Management Board. 

Mate Rimac will continue to oversee operations as CEO of Bugatti Rimac and Rimac Technology. The Rimac Group, the majority shareholder of Bugatti Rimac and sole shareholder of Rimac Technology, has grown into a global force in the automotive world under his leadership, merging innovation with performance at an unprecedented scale.

Antony Sheriff

Antony Sheriff brings a wealth of experience to the role, having held senior positions in the automotive and luxury sectors. His appointment signals a new chapter for Rimac Group, with a focus on scaling its technological prowess and expanding its influence in the high-performance automotive market.

This strategic reshuffling reflects Rimac’s ambitions to solidify its position as a leader in the electric vehicle revolution while maintaining its dominance in the hypercar segment. As Mate Rimac transitions to a broader strategic role, the company appears poised to accelerate its journey to global prominence.

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Photo sourceRimac Group

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