Ed Sheeran has chosen the sun-soaked Croatian island of Hvar as the backdrop for his latest music video, bringing global attention to one of the Adriatic’s most coveted destinations.
While details of the project remain tightly under wraps, Sheeran’s team has confirmed that filming took place at the buzzing Kiva bar and the idyllic Dubovica beach – both settings that left the singer reportedly charmed.
In a move set to thrill fans, Bridgerton star Phoebe Dynevor has also joined the shoot, adding a touch of Netflix sparkle to the production.
Local residents describe Sheeran as humble, polite and refreshingly down-to-earth, with filming set to continue in nearby Split.
This marks the artist’s latest creative link with Croatia, following last year’s sold-out Zagreb concert that drew nearly 70,000 fans.
For Hvar, already famed for its glamorous clientele, Sheeran’s visit only cements its reputation as an international stage.