Friday, 16th May 2025
Connecting The Region
The German
Footprint
No.6

Opinion

Damien Sorrell, EIB Head of Regional Hub for the Western Balkans

Transformation of the Western Balkans Economy

While this process is incremental, new opportunities are already arising for accelerated digitalisation...

Damien Sorrell, EIB Head of Regional Hub for the Western Balkans

Transformation of the Western Balkans Economy

Damien Sorrell, EIB Head of Regional Hub for the Western Balkans

Transformation of the Western Balkans Economy

The German Chapter

Germany & Adria A Billion-Euro Partnership

The Economic Engine Behind German Investments. Germany has long been a dominant economic force in the Adria region, shaping industries, creating jobs, and integrating local economies into the wider European supply chain....

Marjan Vučak, President of AHK Croatia

Where German Industry Feels at Home

Marjan Vučak, President of the German-Croatian Chamber of Commerce - AHK Croatia, on the German investments shaping Croatia’s future, why relationships matter in business, and how Croatia is becoming a gateway to...

Milan Grujić, President of AHK Serbia

Trade in High Gear

Milan Grujić, President of the German-Serbian Chamber of Commerce-AHK Serbia, highlights Serbia’s “resilient transformation” as a strategic hub for German industries, with over 80,000 people employed in German companies and exports in...

Roundtable

What Will Define Business Success in Adria in the Next 5 Years?

From shifting geopolitical conditions to digital acceleration and workforce gaps, companies across the Adria region are facing a whirlwind of change....

Bussines Stories

Ljilja Pižurica, Executive Director of NELT MNE

Nelt MNE Leads in Innovation and Sustainability

Marko Nikolić, CEO of Innomotics Serbia

Driving Serbia’s Green and Industrial Transition

Bogdan Gavrilović, Managing Director of World Transport Overseas Group

Driving Global Logistics Forward

Zoran Milovanović, Executive Director of MTEL Crna Gora

MTEL’s Mission: Innovation with Purpose

Laura Tyler, CEO of Adriatic Metals Plc

Mining the Future with Adriatic Metals

Prokopije Perić, CEO, Plus d.o.o.

A Trusted Partner for a Changing Market

Innovation

AI’s Unexpected Impact

Artificial Intelligence (AI) is reshaping industries, driving efficiency, and even offering emotional support in unexpected ways. Once confined to automation and data analysis, AI is now an integral part of customer service, workplace...

The Sustainability Playbook

How Businesses in the Adria Can Thrive in Green Economy

Sustainability is no longer an optional consideration—it has become a defining factor...

Status

The New Power Players of Adria

From elite waterfront developments and luxury vineyards to cutting-edge hypercars, the Adria...
New

The Great Consumer Revolt

How the Adria Region is Fighting Against High Prices

Silent Uprising - Consumers Take On Big Retail It started as a single day of protest in Croatia—but...

What Must Change?

Zoran Drakulić Urges a New Economic Approach

Serbia stands at a crossroads where business and politics intertwine, shaping the country’s economic future in ways that spark both ambition and concern. Few understand this dynamic better than Zoran Drakulić, a businessman...

Dialogue

Amer Kapetanović, Secretary General of the Regional Cooperation Council

The Western Balkans’ Path to the EU

Money alone will not solve the Western Balkans’ challenges—but strategic reforms and stronger regional cooperation just might. As the EU Growth Plan opens new financial opportunities, the region faces a crucial test: implement...
What Will Define Business Success in Adria in the Next 5 Years?

From shifting geopolitical conditions to digital acceleration and workforce gaps, companies across the Adria region are facing a whirlwind of change. 

To explore what will define success in this landscape, The Region brings together five prominent leaders from different sectors and countries. Their insights highlight shared challenges, emerging opportunities, and strategic advice for navigating 2025 and beyond.

Coming in

Legends of the Balkans

Discover the Mystical Balkans

Explore the enchanted myths and legends of the Balkans, where history and imagination...

Exploring the Untamed Side of The Adria

The Elusive Balkan Lynx

Hidden in the dense forests of the Adria region, the Balkan lynx moves like a ghost. With fewer than 50 left in the wild, can we still save this guardian of the wilderness? A...

Crossover

From the Field to the Boardroom

For many professional athletes, success is measured in trophies, medals, and unforgettable moments...
New

Business Travel

New

Best Destinations for Executives & Digital Nomads

In an era where work transcends borders, business travel has evolved beyond boardrooms and briefcases. Today’s executives and digital nomads seek destinations that offer not only seamless connectivity and world-class infrastructure but also...

Roast

BALKANOPOLY

Someone recently asked me: If the Adria region were a Monopoly game, what...
Connecting The Region
The German
Footprint
No.6