The Economic Engine Behind German Investments. Germany has long been a dominant economic force in the Adria region, shaping industries, creating jobs, and integrating local economies into the wider European supply chain. But why is Germany so deeply invested in Adria, and where is this partnership heading next? From automotive giants setting up factories in Serbia and Slovenia to German energy companies financing renewable projects in...

Marjan Vučak, President of the German-Croatian Chamber of Commerce - AHK Croatia, on the German investments shaping Croatia’s future, why relationships matter in business, and how Croatia is becoming a gateway to the wider Adria region. With bilateral trade exceeding €8.46 billion in 2023,...

Milan Grujić, President of the German-Serbian Chamber of Commerce-AHK Serbia, highlights Serbia’s “resilient transformation” as a strategic hub for German industries, with over 80,000 people employed in German companies and exports in mobility skyrocketing 300% since 2015 German-Serbian economic relations have evolved into a high-impact, forward-looking partnership driven by resilient growth, industrial innovation, and a highly skilled workforce. With over 80,000 people employed in German companies...

Serbia stands at a crossroads where business and politics intertwine, shaping the country’s economic future in ways that spark both ambition and concern. Few understand this dynamic better than Zoran Drakulić, a businessman who has built his career navigating industries from energy to...