Brazil’s JBS, the world’s largest meat processor, is turning its attention to Europe, signalling an appetite for acquisitions in a market it views as fragmented and ripe for consolidation. The company’s strategy could reshape supply chains and consumer dynamics, with potential ripple effects across the Adria region’s agriculture and food sectors.
While no specific targets have been named, industry observers note that regional producers could become part of JBS’s broader push. For Adria’s export-oriented agribusinesses, the expansion underscores both opportunity and competitive pressure in the months ahead.