Slovenian Tourist Board (STO)

Slovenia Seeks to Charm American Travelers

Slovenia is intensifying efforts to attract more American travelers, with over a dozen tour operators meeting 70 media and business partners across key U.S....

Slovenia Shines at ITB Berlin

At the prestigious ITB Berlin, Slovenia’s tourism representatives have unveiled the nation’s artistic and cultural treasures to the world. The Slovene Tourist Organization (STO) and...

Germany, Italy, and Austria Remain Key Markets for Slovenian Tourism

Germany, Italy, and Austria continue to be the most significant sources of foreign tourists for Slovenia, despite the economic and political uncertainties facing all...

Slovenia, Croatia, and Austria Unite for US Tourism Campaign

The campaign, set to launch in the coming days, aims to appeal to discerning travellers who value slow travel and eco-friendly destinations. Titled The Alps....

Čadež: AI Represents a Generational Opportunity for Serbia

Speaking at the Business Summit 2026 conference in Ložionica, attended by more than 400 participants and 200 business leaders from Serbia...

Slovenian Startup Wins Top Award For DNA Data Storage Technology

BioSistemika won the top prize at the Podim Pitching Competition in Maribor with DATANA, a patented technology designed to store digital data...

Gen Z Lives With AI, But Doesn’t Trust It

Artificial intelligence has become routine for Generation Z in Serbia. More than 80% of young people see AI as...

Microsoft Marks 30 Years in Croatia as AI Becomes the Next Battleground

Microsoft’s journey in Croatia began in 1996 with a modest team of four, led by Goran Radman. Three decades later, the...

Kraš Starts 2026 with Revenue and Profit Growth

Kraš Group reported €45.5 million in revenue in the first quarter of 2026, up 4.3% year-on-year, while net profit...
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