Friday, 10th October 2025

Australia’s Chic Hotel Brand Makes Slovenian Debut

Design-led, affordable, and refreshingly urban—Ljubljana’s new Tribe hotel aims to redefine the city stay

Slovenia’s capital is set for a stylish shake-up as Tribe, the bold Australian-born hotel brand, makes its regional debut in Ljubljana by late 2027.

Developed by Mendota Invest—backed by Hungary’s OTP Bank—this design-forward, four-star hotel will anchor the new Emonika commercial complex adjacent to the future passenger railway hub.

Accor’s edgy Tribe brand, launched in 2017 by Melbourne duo Mark and Melissa Peters, is now spreading its urban elegance through a partnership with Latvia’s Mogotel Hotel Group.

Tribe’s arrival marks Accor’s first move into Slovenia under this banner, with VP Frank Reul praising the Balkans as “an untapped tourism gem.”

Emonika’s full vision includes 187 apartments, a shopping centre, office space, and two hotels, reflecting a major urban regeneration effort.

As Mendota’s director Pal Forgacs notes, the project will breathe new life into a long-neglected pocket of the city—starting with a hotel that marries affordability with metropolitan chic.

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